'Just do it. Anytime' - Nike
One of the few cases when the slogan is actually enough to convey the copy message. “Anytime” is redundant.
Not a big fan of the addition of ‘Anytime’ to its otherwise powerful ‘Just do it’ slogan. I interpret the ‘Just do it’ slogan as an appeal to athletes to get up and train, do the exercise even though you don’t feel like it, take a leap of faith etc. as a powerful statement of encouragement. In this case, ‘Anytime’ kind of zaps the power of that encouragement for me.
Tiago Silva Hugo Suíssas
Interested to hear what ‘seriously’ Senior ad creatives think. Me? Overdone. Heavy handed. Could be simpler and smarter.
Hardly creative
I like the idea but you lose the look of the famous check mark as it rotates. This looks better for times where we keep the upward stroke instead of turning it. Also, at first glance I thought these were stars. I love stars though, so that worked!
Anytime should be above the just do it. Will die on this hill.
Going up in the wall of my office. ❤️
Freelance Creative services specialist | Advertising and Marketing
9moNice idea, but in my opinion one big clock in the middle enough to deliver the message. The rest of the clocks only fill space. 🤔